Project Overview
Interior Design Project Info
In Public Islamic Bank design brief was to create an environment for customers who are becoming more familiar with a bank where people feel comfortable and welcome in a retail environment. DBI use a unique philosophy called Physical Brand Design, which creates design concepts, marked by a change between an old and a new way of conceiving physical spaces, illustrating the spirit of a brand. With the spirit of a brand we clearly spell out the difference of Public Investment Bank from its comment Branches.
Public Islamic Bank design concept was one of the most challenging projects it has ever had: designing the most progressive Islamic bank of the future, showcasing modernity and coolness yet steeped in the traditional roots of the Public Bank Berhad Image.
The original inspiration came from Islamic elements: the dunes inspired the smooth shapes mixed with clear cut geometrical lines, the flowers of the desert with their delicate colors were a source of inspiration for being a symbol of energy and growth, the mother pearl and the finely carved architectural walls became the main components to translate the precious approach.