WP Kuala Lumpur, Malaysia +6016411xxxx
Interior Design & Architectural Project Info
To commemorate the launch of their new La Luna logo and monogram design, Bonia commissioned Spacemen to create a series of pop up installations. The first of which is an abstract interpretation of a wallpaper printing factory that is churning out the new prints.
Aptly titled ‘La Luna Factory’, the installation occupied the Centre Court in Midvalley Megamall in KL city. The experience was designed as a surrealist reimagining of an actual Bonia factory as the floor, walls and fixtures all completely covered in a dreamy Vermillion tone which is the brand’s new identity color.
The pop up space features intricate details and elements such as oversized arches with rivets that refer-ence industrial pipes commonly found in the factory. Viewed from the higher floors in the shopping atrium, the repetitive arches that form the main retail space give the impression of an elongated and deconstruct-ed metal drum. The interior space displays mainly the newly launched ready-to-wear collection whilst the structure allows for ample amount of natural sunlight from the atrium to pour in throughout the day.
Floors are covered in La Luna print monogram carpet that leads visitors into the end of the retail space that showcases a wallpaper printing machine installation that is still printing the monogram wallpaper. A hanging rack installation that is draped with freshly printed wallpaper doubles as photo friendly spot.
Circular faux conveyor belts also in Vermillion tone, display products such as footwear and leather goods as though they are on a production line waiting to be stamped with the new logo. A personalization coun-ter where you can view artisans customize your bags and wallets, a tea bar and vending machines locat-ed around the pop up complete the La Luna immersive experience.