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Project Overview

Duration
2 weeks
Completion Year
2016
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DUO V STUDIO SDN BHD B-3-35 DATARAN CASCADES,
NO 13A, JALAN PJU 5/1,
47810 Kota Damansara
Selangor, Malaysia
+6014660xxxx +6012216xxxx
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Interior Design Project Info

We were invited to redesign their flagship store for Digi and located in HQ office lobby, and their first requirement was to digitalize their physical store. We boldly broke their traditions, abandoning yellow colour and adopting black colour and grey colour in the overall design. How to be digitalize, 1st we think about counter less and paper less. No more bulky large service counter, we only remain a small payment counter in store. Only with 1 laptop and each staff with iPad for registration and payment use. Propose digital screen to replace the printing material like poster and price card, relatively environmentally friendly and easy maintain. With a long collaboration table at the middle entrance of the store, that is a table free for customer to charge phone and use the facilities in the shop without any harassment. With a big digital screen beside the collaboration table that serve the purpose for connect tablet or phone that display on collaboration table, customer can try the apps or other product on the big screen also for launching event with that screen. Main concept for this store is everyone is free to use the in store facility, without any hard selling.

The overall design tends to be simple and neat, without too much decoration, the whole design is more integrated. Without any bulky furniture and design, the warm white light creates a clean and cozy environment. Selected grey, white and black for the in store furniture use the yellow be the highlight color, let yellow become embellishment, no longer focus on yellow colour. Product display is more flexible, can swap and re-arrange anytime according to new launch product. Even the mini signage on the display unit using the slot in system, convenient for adjustment.


Interior Design Works Included


Interior Design Project Areas


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